Automotive

More service bays.
More test drives.
More qualified leads.

We build websites and run local marketing for dealerships and repair shops — turning searches into showroom visits, service appointments, and repeat customers.

58% of buyers research dealers online first
4.6 avg Google rating after review program
2.1% typical service lead form conversion
94 avg PageSpeed on inventory builds
What We Do

Everything an automotive retailer needs to win locally.

Inventory-heavy sites, map-pack SEO, and reputation programs — built for showrooms and service lanes, not generic templates.

Local & Inventory SEO

Rank for "car dealer near me," brand + model searches, and service keywords like "brake repair in [city]." Structured data for inventory feeds so Google understands your VDPs.

Inventory & VDP UX

Fast vehicle detail pages with clear pricing, photos, and CTAs — mobile-first, with filters that match how people actually shop for cars and trucks.

Service Scheduling

Integrations with DMS-friendly scheduling tools so customers book oil changes and repairs online — fewer phone calls, fuller bays.

Google Business Profile

Categories, photos, departments for sales vs service, and Q&A — optimized for the map pack where most automotive searches convert.

Review Management

Post-service and post-sale review requests, response playbooks, and monitoring across Google — so your rating reflects the experience you deliver.

Paid Search & Social

Campaigns aligned to inventory and service promotions — with landing pages that match the ad, so you are not paying for clicks that bounce.

Misty Robotics — high-performance product marketing site
Case Study

Misty Robotics — complex catalogs, zero compromise on speed.

Automotive groups face the same core challenge: large product catalogs, multiple locations, and buyers who research online long before they visit. We rebuilt Misty's site architecture for clarity and performance — principles we apply to dealership and multi-rooftop builds every day.

96
PageSpeed score
1.3s
Mobile load time
47%
Organic session growth
Key conversion lift
View the full case study
The Opportunity

Buyers and service customers start on Google.

The dealership or shop that shows up with strong reviews, clear inventory, and easy booking wins the visit — before a competitor gets a shot.

95%

of vehicle buyers use digital channels to research before purchasing

Source: Google Automotive Insights

60%+

of automotive searches happen on mobile — often within miles of a dealership or repair shop

Source: Google Think Auto

4.5+

star ratings strongly influence which local dealer or shop gets the click and the drive-in

Source: BrightLocal Local Consumer Survey

Typical Client Growth

Service leads and sales inquiries compound after the first 90 days.

Local SEO and reputation work in automotive often show movement within 60–90 days; paid campaigns can accelerate showroom and service traffic while organic ramps. This curve reflects a typical 12-month engagement.

Monthly qualified leads — sales + service (indexed, Month 1 = 100)

*Indexed to 100 at engagement start. Results vary by market, OEM, inventory, and ad spend.

M1M2M3M4M5M6M7M8M9M10M11M12
Common Questions

Frequently asked by automotive retailers.

What dealers and shop owners ask before they invest in web and marketing.

Winning the map pack takes a strong Google Business Profile (accurate categories, photos, departments for sales vs service), consistent reviews, and a fast site with local landing pages. On-page SEO should match how people search — city + brand, city + service, and model-specific queries. We align your inventory feed, structured data, and citations so Google trusts your dealership or shop as the local answer.
They solve different jobs. SEO and reviews build durable, cost-efficient demand. Paid search captures high-intent shoppers now — especially for inventory turns, OEM incentives, and service specials. Most groups run both: paid for immediate floor and bay traffic while organic compounds. We tie landing pages to ad groups so quality score and conversion rates stay high.
Use a consistent, opt-in request flow after service write-up or delivery — SMS or email with a direct Google link. Never incentivize reviews in ways that break platform rules. We help you script requests, automate timing, and respond professionally so your rating and volume climb without compliance risk.
Yes. We integrate with common automotive inventory providers and export formats so VDPs stay fresh, structured data validates in Search Console, and out-of-stock units drop off automatically. For service, we connect scheduling tools your team already uses so bookings flow in cleanly.
Speed under 2 seconds on mobile, clear pricing and availability, one-thumb CTAs to call and book service, and trust signals — reviews, certifications, and real photos of your team and lot. We remove friction between ad, VDP, and form so you are not paying for clicks that bounce on a slow template.
Get Started

Ready to fill more bays and showrooms?

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